Discover C2 Color: Blue Persuasion

One of 496 hand-selected shades from C2, an independent, dealer-owned paint company.

Blue Persuasion (C2-767) is part of our Blues family, offering a refined, versatile hue that’s easy to live with and simple to design around.

Every C2 color is a complex, full-spectrum formula—crafted with three or more premium colorants and no black pigment. This gives Blue Persuasion exceptional depth, clarity, and a subtle, natural shift as the light changes throughout the day.

Because C2 is owned and guided by a group of independent paint dealers, its palette is expertly curated rather than algorithmically generated, focusing on 496 purposeful colors instead of thousands of lookalikes.

Use Blue Persuasion as a confident all-over wall color, a sophisticated accent, or a harmonizing backdrop that connects other finishes and furnishings throughout your home.